From the budget-minded to hippest millennial, St. Croix’s BASS X tragets the bass-centric

Earning the ‘X”

From the budget-minded to hippest millennial, St. Croix’s BASS X tragets the bass-centric

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Park Falls, WI (September 14, 2016) – ‘X’ marks the spot. It’s the Sharpie scribble on Grandpa’s composting lake map on the fridge, where lunker largemouth hunker as promised. It’s the four billionth Navionics waypoint; that microscopic seam between the point and hump – visually referenced by the purple martin house and ranger tower – that only you and the bronzebacks know about.

‘X’ also marks that immaculate intersection of quality, price…and coolness. And that’s why St. Croix Rod stamps a big fat blue ‘X’ on the blank of every rod in the new BASS X series.

Bass fisherman have been liberated, now able to cross the threshold into St. Croix ownership for a about a hundred bucks – and a little something for the taxman, of course. Not lost in the value-proposition, though, is the supreme technology and performance infused in BASS X.

BASS X combines St. Croix’s legendary, handcrafted quality with purely-premium componentry. The magic begins with St. Croix’s proven SCII graphite blank; not the amalgamation of anonymous carbon fibers found in similarly priced rods. Moreover, the SCII graphite blank gets two baths of Flex Coat finish to add durability and fuel that awesome BASS X mark with extra pop.

BASS X’s guides and reel seat don’t come out of the bargain bin, either. Hard aluminum-oxide guides line the train from stripper guide to tip. A Fuji ECS® reel seat ensures ironclad connection with the reel while yielding all-day casting comfort.

Speaking of comfortably throwing baits, all 10 casting and 4 spinning models feature sporty split-grips. The supremely balanced configuration not only positions your hands for serious catapulting, but also reduces the overall weight of the rod.

Designed with super-fast tips on some models, moderate deflections on others, bassers will find the 14 models in the BASS X lineup able to cover every technique from dropshotting to slopping to punching jigs through gnarly weed mats.

Put to the ‘cool and competent test,’ St. Croix put BASS X in the paws of an up-and-coming bass-head, 15-year old Jackson Bailey, member of the Benton, Arkansas bass team. His first impression: “BASS X is really lightweight, throws well…and I like the looks.

“To know that a company like St. Croix built a rod for fisherman like me is pretty cool.”

BASS X rods were designed in Park Falls, Wisconsin and are handcrafted in our Fresnillo, Mexico facility. Retailing for $100 – $110, BASS X delivers incomparable value. When paired with a 5-year warranty backed by its Superstar Service…St Croix delivers on its goal of affordable performance.

BASS X will be available through the St. Croix dealer network in November.

FEATURES

• Premium-quality SCII

• Designed and built for bass anglers.

• Hard aluminum-oxide guides with black frames.

• Fuji® ECS reel seat with black hood on casting models.

• Fuji® DPS reel seat with black hoods on spinning models.

• Split-grip / premium-grade cork handle with EVA trim.

• Two coats of Flex Coat slow-cure finish.

• 5-year warranty backed by St. Croix Superstar Service.

• Designed in Park Falls and handcrafted in Fresnillo, Mexico.

#StCroixRod

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